SALES EFFECTIVENESS & TRUSTED ADVISOR

Successful selling is not about pitching a product or service; it’s about creating value by being a “trusted advisor” who builds lasting relationships with customers. This is done by being an effective communicator who is skilled at engaging others in the conversation and who listens attentively for cues to address the needs of the customer.

This two-day program is designed to enhance each participant’s self-awareness as it relates to their communicating style and what it takes to deliver results and achieve positive outcomes. The importance of listening, probing, and asking key questions is covered in depth through planned exercises designed to enable skill development. In addition, the importance of the impact that language has in our day-to-day conversations is highlighted. We also review what is required to position yourself and the organization as trusted advisors and strategic partners who help solve some of the most critical business problems and discover new possibilities for their customers.

Selling over the phone has become standard practice for most organizations but industry leaders understand the importance of training and investing in their people.

 

Did you know that only 16% of organizations have a rigorous sales management practice coupled with the required training and support?

Research shows that with the proper training and coaching it can:

  • Help increase up to 20% in top line revenue
  • Increase Customer Satisfaction by over 10%
  • Decrease staff attrition rate by over 15%

 

We strive to help you achieve the results you desire for your business and will work with you in partnership to understand your objectives and goals in order to ensure our programs align with your strategic imperatives. Not only do we arm participants with information and tools, we help reinforce the desired behaviors by supporting the participants and management team through the change journey. In conjunction with our program offerings for the frontline staff, we also offer various programs to support the leadership team that will lead the charge for your business – explore our website for more information on our leadership programs.


Results that companies and individuals achieve through the program:

  • Increased self-awareness and a shift to more productive and effective communicating behaviours
  • Gain a better understanding of their communicating style and how to be a more effective communicator to drive results and achieve desired outcomes
  • Skills and techniques to become a trusted advisor who adds value and builds lasting relationships with customers
  • In-depth understanding of effective sales practises and handling with opportunity for application and learning
  • Enhance problem solving and entrepreneurship skills of all team members

 

The program is run with a maximum of ten people, allowing the opportunity for extensive support for each individual, while encouraging a good exchange of ideas and experiences. It is run over two consecutive days that provides for enhanced individual learning opportunities and feedback. If required, there is an option to add in a third day for observation, coaching, and feedback  three to four weeks later. This allows time for individuals to put into practise the skills they have learned as it generally takes twenty-one days to change a habit and embed newly acquired skills and behaviours.

 

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